Kanji

Winter Test

A Winter Test icon.

 

Every winter, Kawasaki Racing Team revs up for the start of the new season. The team put away their green kit, and dress in black.

 

I designed this logo in 2015 to create an identity for the winter tests. I used a Kanji (the Japanese character for winter) as a result of the combination of both cultures.

 

This logo has been applied to the racing bike, commercial ZX10R (to the commercial model), and the leather suits. It has been used in all online communication, and on their merchandise… Consequently, it has become the icon of the Winter season. 5 years accredit it.

Client

Kawasaki Racing Team

Agency

SDD Brandcare

Year

2015-2019

Role

Graphic Designer

Winter bikes design

Other applications

Winter clothing collection